Carrier XCE183D
Terms of the deal were not Admira analyzes demographic data on viewera to generate more targeted TV ads and also adds automationb to thebuying process. The two companies testesd the system, using Admira with the NBC Local Mediqa group in March to buy and sell local television ads inLos "Our initial test of the system in L.A. is off to a greatg start. Admira provides us with the potentiap to help attract an entirely new segmen of advertisers to thelocakl marketplace, particularly small and midsize businesses that might not otherwisee be able to buy locakl television station advertising, which is a huge leap Frank Comerford, president of platform development and commercialo operations for NBC Local Media, said in a The full partnership is set to begin in the fall.
The two giantas are more known through their linkthrough MSNBC.
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